Bringing new generation design elements with technologies that emphasize on sustainability, E.C.A and SEREL met with the leaders of the sector in Unicera Fair.
Organized for the 25h time this year by Tüyap with the cooperation of Turkish Ceramic Federation (TF) and the Association of Plumbing and Construction Materials Suppliers (Timder), UNICERA Fair brought representatives of ceramic, bathroom and kitchen sector together. Fair took place between Wednesday February 27 2013 and Sunday March 3 in Tüyap Fair and Conference Centre.
Operating with E.C.A. and SEREL BRANDS, Elmor Tesisat Malzemesi Tic. A.Ş. took place in Unicera Fair this year with its "ecologic" products providing maximum economy in use of natural resources. E.C.A. and SEREL stepped forward in the fair with its products, which provide high rates of saving by bringing environmental friendly technologies together with new generation design elements. Following the fair opening which took place on February 27, Minister of Economy Zafer Çağlayan visited E.C.A. and SEREL booth. Elmor A.Ş. Company Manager Hakan Günderen accompanied Çağlayan and explained him the products of E.C.A and SEREL, which were exhibited in the fair. Moreover, Zafer Çağlayan was informed about "My Safe Bathroom", which is the new Corporate Social Responsibility project of E.C.A. SEREL.
We also presented "Mert and the Adventurer Bear / Banyolar Şatosu" book, which was animated by the lines of Erdil Yaşaroğlu, to Mr. Zafer Çağlayan and the accompanying TÜYAP management and Turkish Ceramic Federation Chairman Zeynep Bodur Okyay.
E.C.A. and SEREL products, which was deemed worthy of "Design Turkey Industrial Design Awards" organized for the third time in 2012 in order to contribute to branding of Turkey through design, and which received the best design award in its category, took their place in the booth with the armature series Electra, in which water meets with digital technology, and vitrified series Amphora that is designed by inspiring from the Mediterranean culture. Among armatures found in this year's booth of E.C.A. and SEREL, Neva and Novita Series with their organic lines, Mina Series with its minimal design and Mix C Series, which eliminates the problem of water cooling while using hot water in kitchen, were exhibited. In SEREL branded Ceramic Sanitaryware group, Rita Series, Sapphire Series and wall-hung closet Verda Series providing 25% water saving were offered to the sector representatives in fair area.